Big merchants use to create impulse deals (sometimes called flash deals) and limited promotions.
They usually already have their own mobile store (being it a mobile optimized site or an app), but they create promotions with . Some of them last for less than 2 hours. They can create unlimited promotional landing pages and different offers for a single product, so it's easy for them to push a deal and to analyse if people like it and buy it or not. A deal is something like “Get product X, 30% off, only for the next 2 hours (or last 5 pieces), click here to buy” that is sent via SMS, email, Qrcode, social, ...
General merchants use to create the mobile version of their e-commerce store. They can easily upload their products and keep them aligned with the central platform and they have a complete mobile store (msite + downloadable apps, 100% customizable) that their e-commerce vendor doesn't have. Plus they have tools to monetize their mobile store and make revenues out of this, not only a good looking site.
Small merchants and retailers use to create single deals and promote. A lot of them don't even have a mobile store, they just upload a daily deal and send it to their loyal customer. Very easy. Very powerful.
And then of course we have developers, agencies, consultants … that use as an easy tool to help their clients sell via mobile and they make money out of this too. You can find out more under "Partner with us"
Choose the type of merchant you are:
-
Use to create your mobile store: you can easily integrate your web strategy with the new mobile sales channel. You can have the same domain name and when people will get to it via mobile they will be automatically redirected to the mobile optimized version. You will be able to manage orders, products, shipping via your central system or via Movylo Shop, plus you will find unique tools to create mobile marketing campaigns to push sales and conversions.
Remember that selling via mobile has a different approach to web sales, so take your time to create unique promotions, evaluate conversion rates and understand your customers’ mobile approach to shopping.
Do not just wait and see, but think mobile and be proactive!
Some hints:
- Stick a QRcode with a promotion to the package you ship: this will drive new revenues
- Create the deal of the day and the super deal of the week: your customers will become loyal to receiving your notification and buy real time if the deal expires soon or is limited!
-
Use to attract people in your store.
Collect your customers e-mail and phone numbers and grow your own customer base
Send your customers a coupon and attract them to visit your store
Create your deal of the day and keep full margin on it, without paying 50% to any deal vendor!
Some hints:
- Put a QRcode on your window advertising a deal: people will scan it and be motivated to walk in the store
- Turn your unsold inventory into a great deal: blast a promotion giving a strong discount to all people buying it before 7 pm today…
-
Use for your loyal customers: send them a promotion like "Reserve now a table for 2 for tonight: 10% off and free dessert. Click here to make the reservation" or "Tonight at 10 pm 50% off for any beer, click here to get the promo code" or "Limited offer: book now your beauty treatment and save 5%. Click here to buy"
Some hints:
- If you run deals with deal vendors when people visit you ask them for their mail/phone number and tell them that you will send them other deals
- Create a deal of the week and send it to your loyal customers: they will love receiving deals from you!
-
Use for your stores. You can create a single mobile store that includes the possibility to shop and pick up items in the nearest store or you can create a single mobile store for any point of sale you have, giving complete governance to your franchisees, but with a controlled environment and look and feel.
Some hints:
- Take a store in your network and create a business case, then scale it to all the others
-
If you create events (shows, concerts, meetings, …) and you want to sell merchandise then Movylo Shop is perfect for you! You can create your mobile store and create unique and limited promotions to people attending that can buy real time via their mobile! Your store could maybe only last the time of the show!
-
Use mobile to accept donations.
Send out SMS/email/Tweets/Posts telling the world you are raising money and in a matter of seconds anyone will be able to donate via mobile.
Hint: if you have physical location and/or create cards, fliers, …put a QRcode on them. When people receive your letter they easily scan the QRcode and donate!